Client
Kin Berlin
What we did
- Visual Identity
- Custom font design
- Stationery design
Art is as much about being part of a community as it is about the creative output of that community. Kin Berlin is a cultural project that centres around bringing together artistic communities, resulting in an ever-changing multidisciplinary body of work.
We needed to create a versatile identity that would embody their ethos and approach to making art happen and communicate their restless programme of events.
We designed an evolving custom font that finds a balance between being flexible, yet distinctive enough to be memorable. Animated versions for web and social media showed the elements of the identity dispersing and re-forming to reflect the creative process of Kin’s events, and the communities that coalesce around it.
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/b8394f86-a4e3-4b41-8ee5-bebe1611e9e0_Kin-Poster-01.jpg?auto=compress,format)
![](https://images.prismic.io/systems-studio/af5c204d-f6b5-447e-a565-28324eb63203_Kin-Poster-02.jpg?auto=compress,format&w=750)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/960ee9c2-99e6-4879-9a8a-133a5c2d54e3_Kin-Metal.jpg?auto=compress,format)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/960c25f2-5db0-4419-bb64-da169da7cc36_Kin-BCard.jpg?auto=compress,format)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/e50a9932-ac3d-4b76-b3f9-325f6ad6778a_Kin-Instagram-Animation.jpg?auto=compress,format&w=750)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/5259d64c-f3b0-424c-b66b-5eee2cb774a4_Kin-Tickets-01.jpg?auto=compress,format)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/0866a258-199f-497d-8a68-d8e9464fc1ce_Kin-Tickets-02.jpg?auto=compress,format)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/c81e99e3-ff30-4a60-82b4-6403c717b670_Kin-Typeface-Animation.jpg?auto=compress,format&w=750)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/29f312bd-2fa6-4a35-ab7c-5a2db867a38c_Kin-Typeface-01.jpg?auto=compress,format)
![systems studio, kin, typography, font, bespoke, brand identity, art, culture, graphic design, creative agency, london, berlin](https://images.prismic.io/systems-studio/c233388d-8423-4328-878a-cf37cf2c5caf_Kin-Typeface-02.jpg?auto=compress,format)
![](https://images.prismic.io/systems-studio/50c548ff-0cbe-4516-86be-19dcc31a2168_Kin-Overview.jpg?auto=compress,format&w=1920)